Assessment of the competitiveness of tourism services in the region: modern realities
DOI:
https://doi.org/10.5377/nexo.v36i04.16799Keywords:
recreation, competition, research, destination, service, methodologyAbstract
The purpose of the article is to develop theoretical provisions and methodological support for assessing the competitiveness of tourist services as the basis of a tourist destination. And the methods of factor analysis, the method of multi-criteria assessment, the correlation-regression method, the methods of indicative planning and economic and mathematical modeling were used. Some problems have been solved using comparison and linear optimization methods. The article explores theoretical and methodological approaches to the evaluation of tourist services in a constantly changing competitive environment and the actualization of new technologies. The methods of assessing and transforming the quality and increasing the competitiveness of tourist services within the regional recreation and tourism market were studied using the example of the Republic of Tatarstan, which predetermined the relevance of the stated topic, the purpose of the study and the tasks set. The practical value is confirmed by the possibility of using the results obtained in the development strategy of tourist organizations by regional government bodies, as well as in the activities of federal and regional tour operators.
Downloads
376
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Universidad Nacional de Ingeniería
This work is licensed under a Creative Commons Attribution 4.0 International License.
The authors who publish in Nexo Scientific Journal agree to the following terms:
- Authors retain the copyright and grant the journal the right of the first publication under the license Creative Commons Attribution License, which allows others to share the work with a recognition of the authorship of the work and the initial publication in Nexo Scientific Journal.
- Authors may separately establish additional agreements for the non-exclusive distribution of the version of the work published in the journal (for example, in an institutional repository or a book), with the recognition of the initial publication in Nexo Scientific Journal.
- Authors are allowed and encouraged to disseminate their works electronically (for example, in institutional repositories or in their own website) before and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published works.
