Bibliographic analysis of the concept of the idea of constructive investment for tourism in Cuba

Abstract

The investment idea constitutes the first step of the investment process, in which factors with negative incidence in the proposed solutions are anticipated, in order to obtain better socio-environmental, technical-engineering and economic-financial benefits. It is a strategic process and prioritized in the tourism sector by the policies of the Cuban state in terms of constructive investment. The bibliographic review carried out by the authors confirmed the discordance of the expert scientific community on the subject with respect to a formal definition of the idea of constructive investment and its scope, which limits the projection of strategies in early stages for the optimization of resources and the efficiency of the investment process. These insufficiencies determined as objective of the research the need to formulate an approximate concept for the management of constructive investment ideas of tourism in Cuba, by means of a bibliographic analysis of the state of the art of the investment idea at international-national scale. The proposal was positively evaluated by 30 experts linked to the subject of investments in Cuba, whose opinions were taken into consideration to establish the main characteristics that influence the idea of a constructive investment. These particularities were grouped to form the variables which, according to the interactions originated among them and the elements previously studied in the specialized literature consulted, achieved the fulfillment of the proposed objective.