Role of social media

Abstract

Young Salvadoran university students have a very strong culture of media consumption.
Television is their preferred medium, although with a very important presence of the Internet and a taste for international productions.
In reality, much is accepted first that societies face crises in different spheres, some of which are attributed to the influence that communication media exert on them, even as transmitters of values and patterns of behavior, beyond the scope of in this field traditional educational institutions can have.
From there, initiatives arise in the line that, if the media are increasingly ubiquitous, what is convenient is to stop reducing them to simple means of information and prepare the school to provide learning techniques, self-expression and participation (Gutiérrez, 1972).
It is said that educating in values is trying to create conditions for people to be able to appreciate them and to do so; The vision of integrating them as transversal axes is one of the most accepted, because "it should be part of the objectives of each subject and should be promoted through the different academic disciplines that the student studies" (Esper, 2007, p.92)