Meteorological phenomena and their semantics in the Mexican tropics

Abstract

The communication of meteorological phenomena in the mass media mainly expresses a semantics different from that used by farmers in the Mexican sub-humid tropics. In this sense, the objective of this study was to understand how the agricultural producers of the Mexican sub-humid tropics conceptualize certain meteorological phenomena, as well as the ideas they have about their duration, intensity and impacts. The study was carried out in Paso de Ovejas, Veracruz; The methodological design involved a survey, in-depth interviews, and a desk review. The information was analyzed with statistical descriptive techniques and content analysis. The results indicate that the conception of north, south, wind, dry, temporal and drizzle, as well as the ideas about their duration, intensity and impacts derive from a particular semantic construction at the local level whose knowledge should be used as reference in the Communication strategies aimed at adapting agricultural activity to climate change.